why is social media important

Why Social Media Marketing is Vitally Important for your Small Business

Promoting your service or products via social media is free, and when implemented well can prospectively:

  • increase sales (more opportunities to convert).
  • increase growth.
  • nurture your community and interact with them.
  • make your company more accessible & offer customer service.
  • boost brand confidence.
  • increase brand awareness/recognition.
  • offer customers an insight into your brand, culture, behind-the-scenes.
  • offer you insights about your customers/demographics.
  • help you understand how your brand is perceived (so you can improve).
  • assist you with reaching new audiences, locally & globally.
  • create meaningful relationships.
  • give you the opportunity to reward your customers (offers, giveaways, etc).

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