NEWS

Etsy Christmas/Holiday Gift Guide 2018 - A DIY Christmas

   Gingerbread House Kit    by Pinkcocoashop

Gingerbread House Kit by Pinkcocoashop

Spending time with family and friends makes the holiday season so special. This year I’ve selected Etsy items from UK sellers that you can create yourself and get the family involved with!

These DIY kits make unique gifts too (the gift of creativity!) and you’ll find projects to choose from for all ages, skill levels, and tastes.

Click through the images to see the listings on Etsy.

There is another great way to give the gift of creativity and a new skill! A voucher for one of the fantastic courses or workshops offered on Etsy.

To see my 2017 Nordic Etsy Christmas gift guide inspired by my Finnish family traditions, lookie here!

Wishing you all a happy, healthy, creative Christmas!

A wee note: while my post does contain affiliate links, this does not affect which items I choose. It simply means if you purchase something via one of my links I receive a small commission to top up my tea jar!

Etsy tests announcement - what new features is Etsy testing?

Etsy Announcement - Etsy new features testing.jpg

Etsy is testing new ways to inform shoppers of what’s popular and unique on Etsy. Here's some insight into what Etsy is testing, and new features you may notice:

Etsy is currently testing:

  • The functionality of 'favouriting' and adding items to a list from the search and listing pages. "We’re testing favouriting and adding items to a list from the search and listing pages to help Etsy shoppers keep track of items they’re interested in while browsing or searching." They are testing this to "understand how shoppers interact with favouriting and creating lists while browsing or searching."
  • Different ways to highlight a shop’s sale when buyers are shopping on Etsy. "We’re testing different ways to highlight a shop’s sale when buyers are shopping on Etsy to help give information most relevant to their needs. For example, letting buyers know when a shop’s sale is ending." Their goal is to "understand how to better communicate sales and how different approaches may affect a buyer’s purchase."
  • A limited-time offer to potential new buyers. "We're testing special offers to new buyers on Etsy. For example, a limited-time credit for their return purchase when they spend a designated amount on their first." The goal here is to "incentivise new buyers in making their first purchase as well as coming back again to Etsy for a return purchase."

    Etsy notes that:
  • "Not all buyers who visit your shop will see what we’re testing. This is because Etsy often displays experiments to a small percentage of buyers." 
  • "We recommend not making changes in your shop in response to a test. The experiment you’re seeing might not result in a permanent change."
Etsy testing announcement

See my blog posts about Etsy seo for tips on optimising your shop and listings:

Keep an eye on the forums (and my social media posts) for updates! What are your thoughts on the tests? How do you think they might impact your shop?

Pinterest Freebie - Possibilities Planner 2018

Pinterest have created a wonderful Possibilities Planner for businesses, which is essentially a free calendar to help you implement your marketing strategies. "This is your go-to guide for audience insights, keyword recommendations and timing tips — download a copy to dream up a year of possibilities."

 Screenshot of a wee section of Pinterest's  Possibilities Planner

Screenshot of a wee section of Pinterest's Possibilities Planner

The planner is designed to "help you understand what moments matter to Pinners and how your brand can be a part of their journey as they discover, save and do." Use the calendar to see when Pinners start saving Pins for each moment, which you may discover can be surprisingly early! Download Pinterest's Possibilities Planner PDF here.

Thanks Pinterest!

Etsy Mother's Day Gift Guide 2018 - What a Mum Wants

It's Mother's Day on Sunday March the 11th this year. While every day is a great day to celebrate your mum(s), step-mum, grandma, or a new-mum friend; Mother's Day is an extra special opportunity to spoil them and/or let them know you're thinking about them (and their sleep-deprived nights of times past or present)! If you shop small and local for Mother's Day treats on Etsy, you're supporting small businesses at the same time. Warm-fuzzies all round!

  Number 1 Mother enamel pin badge by  OldEnglishCo

Number 1 Mother enamel pin badge by OldEnglishCo

Etsy invited me to create a Mother's Day gift guide of Etsy items my mother might like to receive. I've curated a collection of Etsy items that take into consideration what my mum loves.
Criteria:

  • She doesn't like me splashing out on expensive gifts (prefers token gifts).
  • She likes garden and bird related things.
  • She likes contemporary design.
  • She likes personal, thoughtful gifts.

Click through the images to see the individual items:

I hope you like my selection of gift ideas for mum and the wonderful women in your life! I'd love to know which are your favourites and why?

See Etsy's own Mother's Day gift guide picks here.

A wee note: while my post does contain affiliate links, this does not affect which items I choose. It simply means if you purchase something via one of my links I receive a small commission to top up my tea jar!